The owners of a Counter-Strike: Global Offensive skin gambling site, CSGOLotto, have been told by the US’s Federal Trade Commission (FTC) that they must now “clearly and conspicuously disclose any material connections with an endorser or between an endorser and any promoted product or service”. The requirement is part of the settlement of an FTC complaint which alleged Trevor “TmarTn” Martin and Thomas “Syndicate” Cassell deceptively endorsed CSGOLotto while failing to disclose that they jointly owned the company.
The FTC has also fired off warning letters to 21 influencers (who the commission had previously targetted with educational missives about disclosing endorsement) and added a heap more specific social media advice to its guidance document on the matter. (more…)
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