ASA Investigating No Man’s Sky’s Steam Advertising

The UK’s Advertising Standards Authority is investigating No Man’s Sky. An RPS source filed complaints to the ASA regarding the trailers and screenshots used to sell No Man’s Sky on Steam, arguing that they are unrepresentative of the product being sold. That source – and the ASA have confirmed to us – that the regulator agrees and has contacted both Valve and No Man’s Sky developers Hello Games for their response.

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